Tackling poverty: Practical steps to increase incomes and support families this winter | Policy in Practice | Benefits calculator and data analytics
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On demand webinar

Tackling poverty: Practical steps to increase incomes and support families this winter

25 September
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Older Woman sat at table

As the cost of living crisis continues to affect millions, addressing affordability is more crucial than ever. In 2024, nearly a third of adults are struggling financially, with over 1 in 5 living in poverty.

Despite the significant support available, an estimated £23 billion in benefits goes unclaimed each year due to stigma and the complexities of the welfare system.

This webinar explored practical strategies to maximise the nation’s incomes and boost financial resilience.

We focused on the importance of September as a critical time for organisations to help older adults apply for Pension Credit before the Winter Fuel Payments deadline at Christmas, and to ensure eligible families secure Free School Meals before the October school census.

Guest speaker

Listen back to our speakers

Rachael Walker

Local government can use their data by to auto enrol people onto Free School Meals. One client in the Midlands' education budget next year will be £1.1 million wealthier thanks to auto enrolment. We know that's around £600 million missing from the education bill and the impact for these families is huge.

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The average Discretionary Housing Payment award for 77 households was £2,500 with over £70,000 in additional supports identified for 44 households using the Better Off Calculator. Over £570,000 was collected in arrears with no new arrears six months later.

Adam Kenny

There's a clear correlation between getting people into a better situation, better living standards and building that financial bedrock, and councils being able to collect arrears. We find that people who have improved their situation are happy to pay arrears because they can now and it's not so stressful.

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