Title

Date

Start Time

Duration

Protecting vulnerable consumers in the finance sector The finance sector plays a critical role in people’s lives; however, with increasing economic pressures, more consumers are becoming vulnerable and requiring additional support and protection.

Regulators like the FCA have tightened expectations around how businesses identify, support and engage with vulnerable customers. Failure to comply can result in reputational damage, regulatory penalties and customer hardship. But how can organisations balance compliance with commercial priorities while delivering fair outcomes for consumers?

Join industry experts as we explore best practices, regulatory expectations and practical strategies for businesses to proactively identify and protect vulnerable consumers. Gain actionable insights on:

- The latest regulatory landscape at the FCA
- Effective strategies for identifying and supporting vulnerable customers
- Case studies showcasing successful industry approaches
- How technology and data can enhance consumer protection

Join this webinar to learn how to strengthen your compliance strategy, improve customer engagement and safeguard both consumers and your organisation’s reputation.

Register now to stay ahead of regulatory expectations and build a more consumer focused business.

30/4/2025

10:30am BST

1.3 hours

Harnessing data for regional impact: empowering local leaders to drive change Devolution is one of the core missions of the new government, promising a strong focus on giving local areas more control over services. To tackle economic inactivity, and with many people across the UK needing support, it’s vital that local authorities deliver effective, targeted interventions. The success of tailored, region-specific approaches depends on how well local areas can harness data to drive change.

Local organisations, from Mayoral Combined Authorities to county councils, need to deliver these crucial services. Accessing and using the data insights required to implement efficient and effective programmes is a challenge and, without localised data, decision making can become less accurate. This leads to inefficient resource allocation and missed opportunities to reach those who need help the most.

Data analysis offers the key to overcoming these challenges. By harnessing the power of local data, authorities can get the accurate insights they need to target support where it will be most effective. With the right insights, local areas can design and deliver services that are more tailored, timely and impactful, ensuring the right residents get the right support at the right time.

Proven results from current data led initiatives already show the transformative potential of this approach.

Join this webinar to hear from guest speakers who have successfully implemented data driven campaigns. They will showcase real world examples of how they have come together to achieve measurable outcomes.

We’ll also explore how these data insights can be applied to address key issues like economic inactivity, youth unemployment and social isolation to deliver lasting change across regions.

21/5/2025

10:30am BST

1.3 hours

Policy in Practice helps councils allocate £18.5 million in Household Support Funds

£18.5 million

distributed to those most in need

£100-£200

received by eligible households on average

149,000

households were supported using this data-driven approach

local authorities used LIFT to distribute £18.5 million to their most vulnerable households

LIFT has provided us with the assurance that we have targeted the HSF to our least financially resilient households.

The challenge facing local authorities

Local authorities have had to administer a multitude of support schemes since the start of the pandemic. Getting critical support to those who need it most has called for innovative approaches to identifying need and targeting support.

As part of the funding packages announced by the Government, £421 million was made available to local authorities in England to support households during the final stages of the economic recovery. This was called the Household Support Fund (HSF).

HSF came into effect on 6 October 2021 and needed to be spent by the end of March 2022. Some guidance was provided by the DWP, however the funding allocation was at the discretion of each local authority.

Councils used LIFT to distribute over £18.5 million to those most in need

Policy in Practice’s Low Income Family Tracker (LIFT) platform was instrumental in helping many local authorities accurately target their Household Support Funds using their administrative data. In this way over £18.5 million in financial support has been successfully allocated to vulnerable households.

Policy in Practice helped nine clients target their HSF, ensuring the funds reached the pockets of those who needed it most as soon as possible.

The following table details the councils we have worked with, and the amount of discretionary money we helped to allocate:

The LIFT platform brings together the monthly administrative datasets our clients hold on their low income households. This allows them to analyse these datasets via one accessible cloud based platform.

For this funding, many LAs used LIFT to highlight households that were struggling, at risk, or in crisis in terms of financial resilience. These insights can be enhanced with other information about households, for example whether a household is in food, fuel, water or relative poverty.

Allocating the HSF in this way negated the need for application forms which has helped our clients to manage the administrative burden on their teams, and make the process more efficient.

Councils put significant funds in to the pockets of vulnerable residents

The impact was felt across the local authorities we worked with.

On average, households received between £100 to £200 each, totalling up to 149,000 households who have been supported using this data-driven preventative approach. Households received either cash or vouchers to use on vital supplies of food, or to meet energy costs.

Haringey Council distributed £2 million of their £2.4 million household support fund grant through a data led approach. They have attributed around £1.3 million of this distribution directly to the LIFT platform helping them to identify which households to target.

Haringey used the LIFT functionality to distribute short term support, while providing long term plans to residents. Around 86% of eligible households were contacted and helped with applying for the Warm Home Discount.