Title

Date

Start Time

Duration

The efficiency imperative: driving impact via data driven outreach With increasing demand and shrinking resources, councils face growing pressure to deliver impactful support to vulnerable residents efficiently.

In this webinar, we explore how data driven outreach campaigns can help local authorities overcome these challenges and achieve impactful results.

Join us to hear from two leading local government organisations as they share their experiences using Campaign Manager, a powerful new feature of the LIFT platform.

Discover how they’ve leveraged their data using intelligent analytics to identify financially vulnerable residents, streamline their outreach processes, and maximise both resident outcomes and cost savings.

This session will cover:

- Strategies to manage rising demand with limited resources
- How data insights can drive targeted and efficient resident support
- Real world results from councils using Campaign Manager for impactful outreach campaigns

Join us to learn how your council can also turn insights into action and make smarter, data-driven decisions to support your communities.

With guest speakers:

- Seth Pearson, Darlington Partnership Director, Darlington Borough Council
- Sarah Small, Darlington Partnership Programme Officer, Darlington Borough Council
- Fahmida Rahman, Senior Policy Officer, Greater London Authority

26/3/2025

10:30am GMT

1.3 hours

Protecting vulnerable consumers in regulated sectors

30/4/2025

10:30am BST

1.3 hours

Harnessing data for regional impact: empowering local leaders to drive change Devolution is one of the core missions of the new government, promising a strong focus on giving local areas more control over services. To tackle economic inactivity, and with many people across the UK needing support, it’s vital that local authorities deliver effective, targeted interventions. The success of tailored, region-specific approaches depends on how well local areas can harness data to drive change.

Local organisations, from Mayoral Combined Authorities to county councils, need to deliver these crucial services. Accessing and using the data insights required to implement efficient and effective programmes is a challenge and, without localised data, decision making can become less accurate. This leads to inefficient resource allocation and missed opportunities to reach those who need help the most.

Data analysis offers the key to overcoming these challenges. By harnessing the power of local data, authorities can get the accurate insights they need to target support where it will be most effective. With the right insights, local areas can design and deliver services that are more tailored, timely and impactful, ensuring the right residents get the right support at the right time.

Proven results from current data led initiatives already show the transformative potential of this approach.

Join this webinar to hear from guest speakers who have successfully implemented data driven campaigns. They will showcase real world examples of how they have come together to achieve measurable outcomes.

We’ll also explore how these data insights can be applied to address key issues like economic inactivity, youth unemployment and social isolation to deliver lasting change across regions.

21/5/2025

10:30am BST

1.3 hours

Blog

Universal Credit rollout: how are frontline advisors responding?

Janet Harkin Published on 14th November 2018

Our biggest concern, as UC rolls out across our large geographic area, was that we have consistency, that our tenants get the same service and also that our advisors have something to fall back on. Policy in Practice gives us that and we can access it from anywhere. The way that Policy in Practices deals with income entitlement, as well as the expenditure of the household, gives our advisors the confidence to have frank and honest discussions with households. Nothing speaks better to our tenants than facts and figures.

Darren Thomas, Senior Welfare Advisor, Grwp CynefinAs Universal Credit rollout progresses from the live service to full service we asked what the changes mean and how frontline advisors are faring. In this webinar we also looked at what local organisations can do to prepare people now for managed migration.

Policy in Practice’s Zoe Charlesworth and Peter Carter were joined by Darren Thomas, Senior Welfare Officer, Grwp Cynefin who shared how their tenant’s journey compares under the legacy system and Universal Credit and how using Policy in Practice’s Better Off Calculator helps.Guest speaker Darren Thomas, Grwp Cynefin, talked to Zoe Charlesworth and Peter Carter about the roll out of Universal Credit to customers across north and mid Wales. Zoe gave an update of changes made to Universal Credit in the Budget 2018 and our in depth analysis of the impact these changes will have.

Listen back to hear which features of the Better Off Calculator Grwp Cynefin uses to: