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Date

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The efficiency imperative: driving impact via data driven outreach With increasing demand and shrinking resources, councils face growing pressure to deliver impactful support to vulnerable residents efficiently.

In this webinar, we explore how data driven outreach campaigns can help local authorities overcome these challenges and achieve impactful results.

Join us to hear from two leading local government organisations as they share their experiences using Campaign Manager, a powerful new feature of the LIFT platform.

Discover how they’ve leveraged their data using intelligent analytics to identify financially vulnerable residents, streamline their outreach processes, and maximise both resident outcomes and cost savings.

This session will cover:

- Strategies to manage rising demand with limited resources
- How data insights can drive targeted and efficient resident support
- Real world results from councils using Campaign Manager for impactful outreach campaigns

Join us to learn how your council can also turn insights into action and make smarter, data-driven decisions to support your communities.

With guest speakers:

- Seth Pearson, Darlington Partnership Director, Darlington Borough Council
- Sarah Small, Darlington Partnership Programme Officer, Darlington Borough Council
- Fahmida Rahman, Senior Policy Officer, Greater London Authority

26/3/2025

10:30am GMT

1.3 hours

Protecting vulnerable consumers in regulated sectors

30/4/2025

10:30am BST

1.3 hours

Harnessing data for regional impact: empowering local leaders to drive change Devolution is one of the core missions of the new government, promising a strong focus on giving local areas more control over services. To tackle economic inactivity, and with many people across the UK needing support, it’s vital that local authorities deliver effective, targeted interventions. The success of tailored, region-specific approaches depends on how well local areas can harness data to drive change.

Local organisations, from Mayoral Combined Authorities to county councils, need to deliver these crucial services. Accessing and using the data insights required to implement efficient and effective programmes is a challenge and, without localised data, decision making can become less accurate. This leads to inefficient resource allocation and missed opportunities to reach those who need help the most.

Data analysis offers the key to overcoming these challenges. By harnessing the power of local data, authorities can get the accurate insights they need to target support where it will be most effective. With the right insights, local areas can design and deliver services that are more tailored, timely and impactful, ensuring the right residents get the right support at the right time.

Proven results from current data led initiatives already show the transformative potential of this approach.

Join this webinar to hear from guest speakers who have successfully implemented data driven campaigns. They will showcase real world examples of how they have come together to achieve measurable outcomes.

We’ll also explore how these data insights can be applied to address key issues like economic inactivity, youth unemployment and social isolation to deliver lasting change across regions.

21/5/2025

10:30am BST

1.3 hours

Blog

Designing effective data-led local authorities

Janet Harkin Published on 29th January 2020

“I’m proud to say that over the past couple of years the team have helped over 4,000 households which we’re able to evidence through the LIFT Dashboard.”

Mark Fowler, Director of Community Solutions, London Borough of Barking and DagenhamLearn more about how our LIFT Dashboard can track the effectiveness of an intervention as we prove the effectiveness of the cabinet backed Reimagine Debt pilot.

Today’s forward thinking local authorities are adopting a data led approach to deliver the highest quality, people-centred services for their residents

By applying smart analysis techniques to their data, councils are developing big ideas for change that are working in their areas. In the latest of our webinars showcasing how public sector administrative data is being used for good we hear how London Borough of Barking and Dagenham are using data to transform their organisation intelligently.

Listen back to hear how data analytics can:

Help redesign corporate strategy
Enable services to be redesigned around residents
Evidence service need that’s driven decision making

View slides (no audio) here

Download LIFT Dashboard flyer

BBC Radio 4’s The Fix spends three episodes looking at one issue: debt and poverty. Why is it such an intractable problem in the UK, where 15% of the population have no savings at all?

The presenters visit London Borough of Barking and Dagenham, where more than one in ten people there owe money to the council. They help implement an innovative solution to problem debt and find out from local residents whether it really works.

Listen here