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Date

Start Time

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The efficiency imperative: driving impact via data driven outreach With increasing demand and shrinking resources, councils face growing pressure to deliver impactful support to vulnerable residents efficiently.

In this webinar, we explore how data driven outreach campaigns can help local authorities overcome these challenges and achieve impactful results.

Join us to hear from two leading local government organisations as they share their experiences using Campaign Manager, a powerful new feature of the LIFT platform.

Discover how they’ve leveraged their data using intelligent analytics to identify financially vulnerable residents, streamline their outreach processes, and maximise both resident outcomes and cost savings.

This session will cover:

- Strategies to manage rising demand with limited resources
- How data insights can drive targeted and efficient resident support
- Real world results from councils using Campaign Manager for impactful outreach campaigns

Join us to learn how your council can also turn insights into action and make smarter, data-driven decisions to support your communities.

With guest speakers:

- Seth Pearson, Darlington Partnership Director, Darlington Borough Council
- Sarah Small, Darlington Partnership Programme Officer, Darlington Borough Council
- Fahmida Rahman, Senior Policy Officer, Greater London Authority

26/3/2025

10:30am GMT

1.3 hours

Protecting vulnerable consumers in regulated sectors

30/4/2025

10:30am BST

1.3 hours

Harnessing data for regional impact: empowering local leaders to drive change Devolution is one of the core missions of the new government, promising a strong focus on giving local areas more control over services. To tackle economic inactivity, and with many people across the UK needing support, it’s vital that local authorities deliver effective, targeted interventions. The success of tailored, region-specific approaches depends on how well local areas can harness data to drive change.

Local organisations, from Mayoral Combined Authorities to county councils, need to deliver these crucial services. Accessing and using the data insights required to implement efficient and effective programmes is a challenge and, without localised data, decision making can become less accurate. This leads to inefficient resource allocation and missed opportunities to reach those who need help the most.

Data analysis offers the key to overcoming these challenges. By harnessing the power of local data, authorities can get the accurate insights they need to target support where it will be most effective. With the right insights, local areas can design and deliver services that are more tailored, timely and impactful, ensuring the right residents get the right support at the right time.

Proven results from current data led initiatives already show the transformative potential of this approach.

Join this webinar to hear from guest speakers who have successfully implemented data driven campaigns. They will showcase real world examples of how they have come together to achieve measurable outcomes.

We’ll also explore how these data insights can be applied to address key issues like economic inactivity, youth unemployment and social isolation to deliver lasting change across regions.

21/5/2025

10:30am BST

1.3 hours

Blog

Proactively tackle homelessness

Janet Harkin Published on 02nd May 2018

Hear about our work to proactively tackle homelessness using local predictors, developed with household data. With Claire Horton, Newcastle City Council.Local authorities must meet new prevention duties under the Homelessness Reduction Act. Policy in Practice is helping councils identify the predictors of homelessness in their areas. Using existing data we segment households into those coping, struggling, at risk or in crisis to help prevent future homelessness.

Listen back to hear how Policy in Practice’s LIFT dashboard can help you tackle homelessness by:

identifying who may be at risk of homelessness
offering tailored messages to help you engage with those households
tracking what happens to those households over time

We were joined by Claire Horton, Newcastle City Council, who shared how they are using the dashboard to help meet the new requirements of the Homelessness Reduction Act.

The Homelessness Reduction Act shifts the focus to early intervention, extends the period during which an authority should consider someone as being threatened with homelessness, requires local authorities to develop an action plan for people identified as being at risk of homelessness and places a duty on public services to notify a local authority if they come into contact with someone they think may be homeless or at risk of becoming homeless.View slides (no audio) hereDownload LIFT dashboard flyer