Title

Date

Start Time

Duration

The efficiency imperative: driving impact via data driven outreach With increasing demand and shrinking resources, councils face growing pressure to deliver impactful support to vulnerable residents efficiently.

In this webinar, we explore how data driven outreach campaigns can help local authorities overcome these challenges and achieve impactful results.

Join us to hear from two leading local government organisations as they share their experiences using Campaign Manager, a powerful new feature of the LIFT platform.

Discover how they’ve leveraged their data using intelligent analytics to identify financially vulnerable residents, streamline their outreach processes, and maximise both resident outcomes and cost savings.

This session will cover:

- Strategies to manage rising demand with limited resources
- How data insights can drive targeted and efficient resident support
- Real world results from councils using Campaign Manager for impactful outreach campaigns

Join us to learn how your council can also turn insights into action and make smarter, data-driven decisions to support your communities.

With guest speakers:

- Seth Pearson, Darlington Partnership Director, Darlington Borough Council
- Sarah Small, Darlington Partnership Programme Officer, Darlington Borough Council
- Fahmida Rahman, Senior Policy Officer, Greater London Authority

26/3/2025

10:30am GMT

1.3 hours

Protecting vulnerable consumers in regulated sectors

30/4/2025

10:30am BST

1.3 hours

Harnessing data for regional impact: empowering local leaders to drive change Devolution is one of the core missions of the new government, promising a strong focus on giving local areas more control over services. To tackle economic inactivity, and with many people across the UK needing support, it’s vital that local authorities deliver effective, targeted interventions. The success of tailored, region-specific approaches depends on how well local areas can harness data to drive change.

Local organisations, from Mayoral Combined Authorities to county councils, need to deliver these crucial services. Accessing and using the data insights required to implement efficient and effective programmes is a challenge and, without localised data, decision making can become less accurate. This leads to inefficient resource allocation and missed opportunities to reach those who need help the most.

Data analysis offers the key to overcoming these challenges. By harnessing the power of local data, authorities can get the accurate insights they need to target support where it will be most effective. With the right insights, local areas can design and deliver services that are more tailored, timely and impactful, ensuring the right residents get the right support at the right time.

Proven results from current data led initiatives already show the transformative potential of this approach.

Join this webinar to hear from guest speakers who have successfully implemented data driven campaigns. They will showcase real world examples of how they have come together to achieve measurable outcomes.

We’ll also explore how these data insights can be applied to address key issues like economic inactivity, youth unemployment and social isolation to deliver lasting change across regions.

21/5/2025

10:30am BST

1.3 hours

Blog

Data analytics: Who’s missing out on benefits in your area?

Janet Harkin Published on 19th February 2019

We’ve had a LIFT Dashboard for a year and it’s given us the opportunity to be even more specific with the take up work we’re doing and much smarter in using our resources. Now we’re targeting people who we’re much more confident are likely to be missing out on benefits. In the current climate of having to prioritise resources it’s important to show the results we can get and the impact we can make.

Corin Hammersley, Royal Borough of Greenwich

Short of time? Listen to our guest speaker only (with subtitles)

DWP recently published updated estimates of the take-up of the main income-related benefits nationally which showed that over £10 billion in benefits is unclaimed.

We’ve built a new benefits take up screen for our LIFT Dashboard to show take up at a local level. In this webinar we were joined by Corin Hammersley who shared how this screen helps Royal Borough of Greenwich to support their families on low incomes. Using a LIFT Dashboard they identified £20 million of unclaimed benefits.Listen back to hear:

What insights you can get from your data using a LIFT Dashboard
How these insights can help you proactively identify people on low incomes who are eligible for benefits but who aren’t in receipt of them
How you can track the effectiveness of the intervention support you give

View slides (no audio) here