Utilities
Support your vulnerable customers


Maximise income at all stages of your customer journey
Utility organisations use the Better Off platform to integrate income maximisation into their operations, boosting awareness and take up of social tariffs

Use the Better Off Calculator to cut through complex criteria and messaging, effortlessly determining eligibility for all schemes so customers don’t have to
Use our self serve tool to help customers apply at their own pace and discover additional support instantly, just like our pioneer client, who reduced dropouts from 35% to 0%
Boost eligibility assessments without increasing operational costs by eliminating time spent transferring high volumes of data from paper forms or multiple systems
Give both national and local benefits information to maximise customers' income beyond a single company’s offerings. It’s user friendly for self service and powerful enough to help staff guide customers to extra support during calls
How utilities use the Better Off Calculator
Customer self serve
Get our self serve calculator so your customers can check their eligibility for benefits or prepare ahead for meeting an advisor

Arrears support
Use the Better Off Calculator to empower customers to see what benefits and support they may be missing out on so they can optimise their income

Integrate income maximisation
Check for £23 billion of unclaimed support whilst customers complete their social tariff application application

Increase awareness of your social tariff
Reach over 3 million users, plus advice organisations, local authorities, housing providers and financial services, to raise awareness of your social tariff with vulnerable customers

Popular features
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Better Off Indicator
The fantastic bit is customers are getting more than just applying for their tariffs. They've been directed to the right support that's available for them as we've identified potential missing benefits. 96% of customers that applied for tariffs were eligible for benefits. That's £7.2 million which works out at nearly £1,400 on average per household.

Better Off Calculator
We are really delighted to be working with Policy in Practice and their benefit calculator because we know a lot of people are struggling that actually don't know what they're entitled to. We have introduced the calculator to really help us understand what else we can do to maximise their income and make a difference.

Better Off Apply
“Our bespoke Benefits Calculator, developed with Policy in Practice, checks whether customers are claiming all the benefits their household is entitled to and assesses them for our discounted tariffs. Over the past year we’ve been able to signpost customers to more than £2.6 million of potential unclaimed benefits, and a total of £8.6 million since 2020. In some cases we know this assessment has helped customer to access more than £3,000 in benefits they didn’t realise they were entitled to.”

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